To help Jordan Brand celebrate the 30th anniversary of the Air Jordan 4 OG re-release of the “Bred” colorway, we created this hero spot

This sneaker was made famous by Micheal Jordan’s legendary dunk in the 1989 NBA Playoffs.


 Jordan Brand will celebrate the 30th anniversary of the Air Jordan 4 with an OG re-release of the “Bred” colorway. The retro basketball sneaker was made famous by Michael Jordan‘s legendary dunk in the 1989 NBA Playoffs against the Cleveland Cavaliers while he wore the Tinker Hatfield-designed pair.

The Nike Air Jordan 4 “Bred” was last released in 2012 and was lacking some very important archival branding. For 2019, the silhouette returns with the all-important “NIKE AIR” heel tab branding, a detail that hasn’t been featured on the AJ4 “Bred” for over 20 years.

Coming in the original box for the first time since 1989, the AJ4 “Bred” will feature a mixture of black, grey, and fire red throughout its nubuck and vented-mesh upper. The retro re-release will also feature the OG hangtag and Jordan “Flight” branding on the tongue tab.

The Air Jordan 4 Retro OG “Bred” will be priced at $200 USD and mark your calendars for a May 4 release at Nike.com and select Nike retailers worldwide.